Best Rodeo SEO & AI SEO Tools (Free)

Increasingly, people are using AI tools to find rodeos. And, they’ve already been using search engines to find rodeos online. You need to ensure that your rodeo is easy to find online, and that people find the information created by you instead of information from others.

The key to making yourself easy to find online is SEO or Search Engine Optimization. The next level is of course AI SEO to consider how AI models gather information in response to questions.

With Rodeo Ticket, you’ll stay ahead of the game with built-in tools that make SEO easier:

• Marketing Page
• Attendee Reviews
• Calendar Listings
• Free Websites

Marketing Page

Each rodeo on Rodeo Ticket gets a dedicated webpage to market their rodeo called a marketing page. You can customize it with 

• photos
• video
• written content
• colors

You can also automatically display sponsor logos and attendee reviews. 

People can also see rodeo details, local weather, and even send a question through a contact us submission box. 

As you’re creating written content for your marketing page, you’ll want to format your content for your readers, search engines, and AI search.

• Readability – Your ultimate audience is a humar reader. Write content that is engaging and easy to read. People are often skimming instead of reading longform text, so avoid long paragraphs and bold important information.
• Keywords – Before you can get to your reader, you need to be found by a search engine. Think about the different searches people may put into Google to find your rodeo. Include those terms into your written content.
• Bullet Points – Younger generations are using AI search and chatbots to find information. Incorporating common search terms will help people find you via AI. You’ll also want to use bullet points in your content because AI likes lists and clearly organized information.

Attendee Reviews

Including attendee reviews can help boost the SEO on your marketing page because search engines prioritize user-generated content. And, that's exactly what attendee reviews are.

Beyond the boost in SEO, reviews offer great insights into what attendees love about your rodeo and where you can make changes to improve your rodeo experience in future years.

Calendar Listings

Put your rodeo in more digital spaces with calendar listings. These listings help build more credibility for your rodeo. They can also help you build your backlink profile, which makes it easier for attendees to find it in searches.

List your rodeo on our rodeo calendar for free. Our calendar is integrated with others, so one listing on Rodeo Ticket's calendar automatically adds you to others.

Free Websites

With Rodeo Ticket’s software, you can build, host, and edit your rodeo website for free when you use our software to sell your tickets. An official website is the most authoritative source of information online. If you don’t already have a website, it’s time to create one.

Here’s what to include on your website:

• Homepage – Feature photos and videos from your rodeo on your homepage. You also want to display your rodeo dates and a link to buy tickets prominently on your homepage. Including a button to buy tickets in the top bar on every page makes it easy for people to know exactly where to go to get tickets.
• Rodeo History – Share the story behind your rodeo and what makes it special. Include photos alongside your rodeo’s history.
• Rodeo Committee & Staff – Highlight the people who work to make your rodeo happen each year. Include everyone’s name and title. Consider also including contact information.
• Rodeo Royalty – Feature your Rodeo Royalty contest winners and highlight how they’re supporting the rodeo and involved in your local community.
• Rodeo FAQs – Share the answers to commonly asked questions and other important information (e.g. parking, outside food and beverage policies, etc.) your attendees need to know.
• Contact Form – Make it easy for attendees to contact you with questions and keep your email from being added to a spam list with a contact form.
• Fundraiser Details – Highlight how you’re supporting local nonprofits, your rodeo’s scholarship program or fund needed arena improvements.

Using Rodeo Ticket’s tools to build your SEO will make it easier for people to find you online and get tickets to your rodeo.